Guide · Updated Oct 28, 2026
Olive Young Sale 2026
Olive Young's big sale (올영세일) runs four times a year, one week each in March, June, September and December. In 2026 it ran Mar 1–7, May 31 – Jun 6 and Aug 30 – Sep 5; the December edition and November Black Friday were not announced as of Oct 28, so last year's dates are shown. Also covers Olive Day (the 25th–27th of each month), the daily online deal, and how tourists buy and get a tax refund in store.
Olive Young's big sale (올영세일) runs four times a year for 7 days, and all three 2026 editions so far started on a Sunday. The December edition was not announced as of Oct 28 (it ran Nov 30 – Dec 6 in 2025).
Each edition puts about 30,000 items on sale from 1,500+ brands (Olive Young). Black Friday in early November is a separate event; there are also member days on the 25th–27th of every month and a daily online deal (오특).
2026 dates
| When | Sale | Status | Notes |
|---|---|---|---|
| Mar 1–7 | Spring season sale | Over | 30,000+ items |
| May 31 – Jun 6 | Summer season sale | Over | All stores and online at the same time |
| Aug 30 – Sep 5 | Fall season sale | Over | About 34,000 items |
| Early Nov | Olive Young Black Friday | Expected | Nov 1–7 in 2025: 776 brands, 6,589 items, up to 60% off; not announced as of Oct 28 |
| Late Nov – early Dec | Winter season sale | Expected | Nov 30 – Dec 6 in 2025; not announced as of Oct 28 |
| 25th–27th monthly | Member days (Olive Day) | Monthly | Coupons by membership tier, in store and online; needs a Korean member account |
| Daily | 오특 (deal of the day) | Daily | Online and app only; changes every day |
March, June and September dates come from Olive Young's announcements reported in the press; "Expected" rows show last year's dates and are updated once announced.
How the sales work
- Season sale (올영세일): Olive Young says it runs every March, June, September and December as the seasons change, one week each, with about 30,000 items and 1,500+ brands.
- Black Friday: separate from the season sale. Nov 1–7 in 2025, with 776 brands and 6,589 items on special price, up to 60% off, and limited random coupons at midnight and 6 pm each day.
- Olive Young Pick: each month Olive Young picks a few brands for a month of discounts, sets or gifts.
- Member days (Olive Day): the 25th–27th of every month, with coupons for each of five membership tiers; of little use without a Korean member account.
- 오특 (deal of the day): a new batch of items each day, one day only, online and in the app only.
Using it as a tourist
- During the season sale, stores and the online mall cut prices at the same time; in store you simply pay the shelf sale price.
- Show your passport at the till for an instant tax refund over the minimum spend.
- Member coupons, member-day coupons and the daily online deal need a Korean account, so visitors mainly get the shelf price.
- Olive Young and the tax-refund company GTF found that foreign visitors who came for both the March and June 2026 season sales were 11 times as many as three years earlier; during the June sale, foreign sales at stores outside the Seoul metropolitan area rose 72% year on year.
November and December
Watch for Black Friday in early November and the winter season sale in late November – early December; this page is updated once each is announced. For other brands and department stores see the Seoul sale calendar; for Black Friday across Korea see Korea Black Friday 2026 dates.
"Expected" dates are estimates from last year, not announcements. Olive Young's own notice wins.
Shopping guides
- Seoul sale calendar (late Oct – Mar) — Every big sale and brand sale in Seoul from late October to March. Announced dates are kept apart from expected ones (based on past years), every row is checked against a source, and each says whether tourists can use it and whether it's in stores or online.
- Korea Black Friday 2026 dates — Korea's Black Friday isn't one day: from late October through November there's the Korea Grand Festival, Shinsegae's SSG Day, and separate Black Friday sales from Olive Young, 29CM, MUSINSA and individual brands. This page lists the dates announced so far by brand and platform, gives last year's dates where nothing is announced, and says whether tourists can buy in store.
- Department store tourist discounts — The four department stores' tourist programs: how much they take off, which floor to go to, what to bring, which brands are excluded, and how they work with tax refunds and Alipay, WeChat Pay or UnionPay.
- Outlets near Seoul — The main outlets around Seoul compared: which has the most luxury, which is best for sportswear, how to get there by bus, opening hours, tourist coupons and tax refunds, from the outlets' own sites.
- FAQ — The questions visitors ask most, answered from our own guides: tax-refund minimums, how to get department-store tourist coupons, whether they stack with tax refunds, Alipay and WeChat Pay, outlets and sale dates. Each answer names its guide; the counter has the final word.
- Tax refund & coming sales
Source: CJ Olive Young · 올리브영 세일 설명서 (official, 2026-09-14) ↗ · Chosun Biz · 올영세일 연 4회 (2026-06-22) ↗ · Cosmorning · 3월 1일부터 올리브영 '올영세일' 시작 (2026-02-27) ↗ · etnews · 올리브영 6월 올영세일 구매 데이터 (2026-06-04) ↗ · Newspim · 동아제약 오쏘몰, 6월 올영세일 참여 (2026-06-02) ↗ · Yonhap · CJ올리브영, 30일부터 '올영세일' (2026-08-28) ↗ · Hankook Ilbo · 올영세일 11.30–12.6 (2025-11-28) ↗ · 금강일보 · 올리브영 블프 11.1–7, 776개 브랜드 (2025-10-31) ↗
Checked Oct 27, 2026